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On a journey led by Vault through the digital realms of the metaverse, the House has established a persistent space on Roblox called Gucci Town. Under the impetus of fostering a community, .On a journey led by Vault through the digital realms of the metaverse, the House has established a persistent space on Roblox called Gucci Town. Under the impetus of fostering a community, . Major fashion brand Gucci launched an exciting new metaverse experience complete with games and NFTs. Find out what this means for the future of luxury fashion. “Gucci has entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in .
Gucci is putting down real roots in the metaverse. After installing a number of temporary experiences in Roblox, the global gaming platform, Gucci on Friday unveiled Gucci . Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users. gucci town opens its virtual doors on Roblox. Following the surreal ‘Gucci Garden’, the Italian luxury brand re-enters the virtual world on the Roblox platform with a new metaverse. Each of the spaces in Gucci Town will be updated regularly with new content inspired by conversations on the fashion house’s future in the metaverse. Gucci Town follows .
A multi-directional exploration of digital creativity, NFTs and other 3-based wonders arise in surprising forms. Available now on GUCCI® VAULT. Gucci is deepening its investment in metaverse spaces. Following brands including Nike with Nikeland, the creative features a raft of virtual clothing that users can earn and buy for real money, in.On a journey led by Vault through the digital realms of the metaverse, the House has established a persistent space on Roblox called Gucci Town. Under the impetus of fostering a community, the new outpost takes on the form of a piazza—an open-air space that for centuries has been a place for people to meet and express themselves. Surrounding . The brand has since deepened its metaverse presence in 2022 with Gucci Town on Roblox, and its partnership with NFT project 10KTF. The latter two projects were under the Gucci Vault umbrella, following the concept store’s debut in September 2021. This next move is more explicitly tied to the Vault, cultivating a metaverse space to bring .
A digital destination on Roblox dedicated to those seeking the unexpected, Gucci Town is a place to discover more about the House and its heritage alongside . Transport From Gucci Town to Vans World Via Shoeboxes in This New 'Roblox' Scavenger Hunt: Find the pieces and unlock Gucci x Vans shoes or a skateboarding-inspired backpack.
In addition to Gucci Town, it opened a temporary space on The Sandbox, where it sold out of the NFT-based wearables it offered. Gucci Vault Land was designed to be a gamified “landing space” for all of the brand’s 3 efforts. This followed Robert Triefus’s September appointment as CEO of Gucci Vault and Metaverse Ventures. The Gucci Garden is unveiling on 17 May on Roblox, the gaming platform initially popular among pre-teens that is expanding into a prominent metaverse platform for all. Like the IRL version, the Gucci Garden on Roblox offers multiple themed rooms that pay homage to Gucci campaigns but also layers on features unrestrained by the laws of physics.Under the direction of EVP of Brand and Customer Engagement Robert Triefus, Gucci ran a number of experiments in social gaming, established a dedicated metaverse team, launched NFT drops and scooped virtual real estate. As the cash-flow engine of Kering, Gucci could afford to explore the metaverse without needing to generate revenue immediately. Gucci is putting down real roots in the metaverse.. After installing a number of temporary experiences in Roblox, the global gaming platform, Gucci on Friday unveiled Gucci Town, a permanent .
Gucci is no stranger to the metaverse. Along with other luxury brands including Burberry, it has been a trailblazer for the creation of virtual assets that players fawn over in the burgeoning web3 . Gucci is putting down real roots in the metaverse. After installing a number of temporary experiences in Roblox, the global gaming platform, Gucci on Friday unveiled Gucci Town, a permanent destination that brings some of the brand’s IRL offerings to its growing virtual audience. Visitors to the town can access a range of activities and shopping experiences. With Gucci Town, the luxury brand is looking to carve out a permanent space in Roblox that will evolve over time, demonstrating its commitment to the concept of a metaverse.
Gucci has revealed a permanent experience through metaverse platform Roblox, digitising various elements of the luxury brand’s offerings for the digital world’s users. Gucci Town, the virtual piazza, hopes to connect with Gucci fans using the platform, allowing them to enter a series of buildings inspired by the brand’s real-world offerings. Gucci Town on Roblox. Italian fashion house Gucci announced the creation of its town on Roblox.. Gucci continues to evolve its marketing strategy with the Metaverse presence. In fact, it’s not even Gucci’s first collab with the online gaming platform Roblox.In January 2021, the brand introduced a digital Roblox Gucci Garden.Alongside the unveiling of Gucci Garden Archetypes, an immersive multimedia experience that explores and celebrates the House’s inimitable creative vision, a virtual Gucci Garden space is opening its doors to everyone on Roblox for two weeks from May 17, 6am PDT - May 31, 12:00am (midnight) PDT.
On a journey led by Vault through the digital realms of the metaverse, the House has established a persistent space on Roblox called Gucci Town. Under the impetus of fostering a community, the new outpost takes on the form of a piazza—an open-air space that for centuries has been a place for people to meet and express themselves.On a journey led by Vault through the digital realms of the metaverse, the House has established a persistent space on Roblox called Gucci Town. Under the impetus of fostering a community, the new outpost takes on the form of a piazza—an open-air space that for centuries has been a place for people to meet and express themselves. Major fashion brand Gucci launched an exciting new metaverse experience complete with games and NFTs. Find out what this means for the future of luxury fashion. “Gucci has entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users can explore the vision of creative director Alessandro Michele, express their individuality through virtual clothing, and connect with like-minded individuals.
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Gucci is putting down real roots in the metaverse. After installing a number of temporary experiences in Roblox, the global gaming platform, Gucci on Friday unveiled Gucci Town, a permanent destination that brings some of the . Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users. gucci town opens its virtual doors on Roblox. Following the surreal ‘Gucci Garden’, the Italian luxury brand re-enters the virtual world on the Roblox platform with a new metaverse.
Each of the spaces in Gucci Town will be updated regularly with new content inspired by conversations on the fashion house’s future in the metaverse. Gucci Town follows an ongoing list of.A multi-directional exploration of digital creativity, NFTs and other 3-based wonders arise in surprising forms. Available now on GUCCI® VAULT.
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